Choose Steel Cans.

The recycling revolution is here.

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Step

1

CONSUMER USE – ENJOY YOUR DRINK

Steel cans are ideally suited as containers for beverages. They are easy to cool, great for keeping the contents fresh and prevent breakages when on the go, due to steel’s strength.

They can also be recycled again and again, either as different products or even another steel can, with no loss of quality. Join the revolution and choose steel cans. Every can recycled saves energy: the same amount required to power a TV for one hour, one laundry load in a washing machine or 24 hours of a 10W energy-efficient LED light bulb.

Step

2

RECYCLE – EASY MATERIAL COLLECTION AND SEPARATION

Steel is the most recycled packaging material on the planet, and there is more that we can all do to further increase the levels of recycling. Every can recycled saves raw materials, CO2 emissions, energy and water. You can help by recycling every steel can. Because steel beverage cans are magnetic, they are easy to separate from other materials making them the simplest beverage packaging material to recover from any waste stream.

Steel scrap is needed for the manufacture of new steel, and so every steel plant in the world is already a recycling plant with a wide recycling network already in existence. No new, significant investment needs to be made to recycle steel. Choose steel and help keep recycling easy.

Circular steel production

Step

3

CIRCULAR STEEL PRODUCTION –
LESS CO₂ OVER THE LIFE CYCLE BY RECYCLING BEVERAGE CANS

Steel beverage cans are put directly into furnaces and melted down to produce new steel, as high-quality as steel made from iron ore.

This means the cans can be made into new steel products, saving the energy and CO2 associated with extracting new raw materials. This can save as much as 62% of the energy associated with making new steel. Recycling one tonne of scrap steel saves over 2 tonnes of raw materials and about 1.5 tonnes of CO2 emissions.